6 Digital Piano Shopping Secrets in 2026 They Don’t Want You To Know!
I am about to reveal to you 6 little known shopping SECRETS YOU need to know before buying a New Digital Piano in the US. It’s good to be informed before you shop for & buy a new digital piano from Kawai, Yamaha, Roland, Casio, Korg, Kurzweil, Williams, Artesia, Orla, and many more. There are well over 50 models to consider in many price ranges on-line and at local stores and some salespeople will try to take advantage of you… so be ready!
SECRET #1. Based on all my personal digital piano shopping experience, most General Music Store salespeople in the US (including in the big chain stores) know very little about digital pianos. They may know about guitars, drums, band instruments, audio products, sheet music, some pro keyboards, etc, but when it comes to home digital pianos…you can pretty much forget about it. I have been into hundreds of these stores all over the US for years and their “sales associates” (clerks) usually just make stuff up to sound smart, sometimes they lie on purpose to make more commission off of you on an item their manager told them to sell because it makes them more money, or they just don’t know much (they are ignorant) other than maybe price and perhaps how to play a song. They may be nice people but that does not qualify them to be talking to anyone about digital pianos.
Wow…that’s so useful, and you can’t even trust that statement. When you go to a music store, don’t ask for help unless you know exactly what you want, are willing to research it yourself, and/or are ready to buy because you have done your research. Otherwise you are probably wasting your time and energy and will just get bad info…well maybe they’ll at least play you a fun song…assuming they can play at all:).
SECRET #2. Local piano store salespeople in the US usually know much more about their products than general music stores, but they usually have fewer brand selections and favor one brand over another typically because that’s all they have and they make more money on you that way. Ask them about another name brand they don’t carry or they are not showing you (and there are many) and they’ll probably say that the other brand is bad, falls apart, doesn’t play good, that brand is going out of business (when it’s not), and so on. In other words, they talk the other brand way down and in fact sometimes lie about the competitive brands to make their brand look better.
SECRET #3 – One of the things you may find at a local piano store is that the salespeople may try to convince you that you or your children cannot or will not have a good piano playing experience unless you spend a certain amount of money on a new digital piano…usually well over $3000. They may even tell you they have a big sale going on with huge savings. But generally speaking these so-called sales are just made up to get you to spend more money now. If you went into that piano store at another time you’ll likely be able to buy the digital piano at the same price. If you experience these tactics then I would advise you to tread lightly and not get caught in this trap if your budget is limited. I know of a few excellent digital piano choices well under $3000 that would be great for not only beginners, but also for advanced players too. All I am saying here is, you don’t always have to spend a lot to get a lot.
SECRET #4. Some people tell me that they don’t want all the “bells & whistles” on a new digital piano, just mainly piano sound, quality action, and a few other functions or features. Before you make a decision to eliminate the need for “extra features” you might do well to research and ask me more about that because the new technology on some of these digital pianos allows for interaction with educational features that can go a long way in helping to develop better piano players, better piano students, better practice sessions, and more enjoyment overall. “Bells & whistles” as the extra features are referred to on some of these pianos, are not necessarily bad or distracting for a good musical outcome regardless of the player or students age. This is a secret that many people don’t know or understand…that interactive digital technology actually can help you play better, want to play more often, and help you practice more completely.
SECRET #5. On-line reviews by mysterious reviewers or people on Amazon should generally NOT be taken seriously. Consumer owners of certain digital pianos are notoriously uninformed when it comes to reporting on their digital piano purchase and some of those “so-called” reviews are completely bogus and made up. How do I know…well for me…let’s just say it’s very easy for me to tell….and not as easy for you. Review sites that seem to be informed but in reality are not, have probably have no previous experience playing the instruments they are talking about. They just collect data on the internet and regurgitate it into their own review and sometimes stick in someone else’s video or comments on the subject. Then when that reviewer is all done with their review, they link you to Amazon to buy that piano at regular internet price. They generally don’t care about you, what you buy, or when you buy it…they are just hoping you buy anything through their Amazon link because they make money each and every time someone buys that way.
SECRET #6. If shopping on-line instead of a local store, regardless of what a web site may say, if the digital piano is anything but brand new in a factory sealed box, I recommend you do not buy it. The ad may say open box perfect condition, all your money back, floor model hardly been touched, new warranty, used only once, etc…but that web site can say anything they want to about that item…there is NO law against lying when it’s difficult to know if it is a lie or not, and there is no internet police to protect you either. You will always be taking a risk when not buying brand new in an unopened box. I have just seen way too many horror stories concerning people who did not get what they were hoping for all because they thought they could save a few extra bucks. DO NOT short change yourself…spend a bit more and get a brand new current model piano knowing the factory warranty will be honored if needed and that it will be perfect. It’s important especially if you plan on keeping the piano for a long time. Do it right the first time…you won’t regret it.
SPEAKING OF PRICES…You do not have to buy an advertised new digital piano at the posted internet discount price, whether it be on-line or in a store. In many cases you can buy a new digital piano for LESS money than an ad price (Amazon, store sites, etc) if you contact us directly and ask us how we can save you even more money. In fact, we can show you how to get some new digital pianos for even less money than many comparable used or floor model digital piano prices. We can only share the DISCOUNT PRICE SECRETS with you over the phone if you are in the US. Unfortunately we won’t be able to help people with prices outside the US. Getting the right instrument at the right price is what every shopper is concerned about and we can tell you how to do that if you contact us right away.If you want more info on new digital pianos and LOWER PRICES than internet discounts, please email me at tim@azpianowholesale.com or call direct at 602-571-1864.










Hi, Thank you so much for this. I was about to buy one online as the dealer is far from my place. After reading your 6th secret, I think I really need to go in-person. Kawai KDP90 is my choice after reading your many posts. I'm not located in the US but appreciate your continued help to everyone. Best wishes 🙂